Client: Park Leisure 2000 Ltd
Project: Fractional Ownership Scheme Website
Activity: Optimised website copy
The Diamond Club Fractional Ownership Scheme from Park Leisure offers people the opportunity to own a 25% share of a luxury holiday lodge – a cost effective way to co-own a fantastic holiday property. Having already done the copy for a number of Park Leisure sites and working closely with web designers, ego, I created fully optimised web copy for this new 9 page website. The style and tone of the copy exuded luxurious living and aspirational lifestyle as well as value for money.