An Olympic Perspective
Can you see the bigger picture in your business? This weekend I was lucky enough to be at the London 2012 Olympic Games. We had an amazing time and I could describe to you in detail the minutiae of the … Continued
A Little Knowledge is a Dangerous Thing!
Forget writer’s block: a copywriter’s greatest affliction is the ‘expert-ego’! The downside to writing copy for lots of different companies is the tendency to sub-consciously inflate your own sense of expertise, you could call it an ‘expert-ego’! What I mean … Continued
Too bogged to blog?
There are some fantastic business benefits to blogging but what if you don’t have the time, the skills, the confidence or the networks to make it happen? Outsourcing your blog could be the answer.
Mumpreneurs – Prepare for World Domination!
Why WAHMs and freelancers are taking over the world!