Sarah Ainslie Marketing has evolved and is now trading as Smiles Marketing. For freelance marketing, copy, and content services, see the new website.

Where There Is Muck There Is Brass…

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But only if you know how: the value of industry experience As much as it pains me to say it I can’t pull any of the Apprentices apart today for their lack of business acumen and generally being morons (as … Continued

Every Dog Has Its Day (But Only If They Listen To Their ‘Masters’)

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More Small Business Lessons from The Apprentice. This week: Research The advertising/marketing task is always a favourite of mine for obvious reasons and while this year didn’t deliver a ‘pants man’ level campaign to ridicule, it has to be said … Continued