On 24th September 2013 I will be delivering a free workshop for the Mid Yorkshire Chamber of Commerce on how to write compelling, marketing focused copy for business. Entitled ‘It’s only words’ the seminar will be held at the Chamber’s Wakefield … Continued
B2C is the new B2B! I have never pigeon holed myself when it comes to marketing. People have often asked me whether I specialise in any particular area or sector and the answer is no; I would say my main … Continued
Can we really learn anything new from the Apprentice? Je dit NON! Does anyone else have Apprentice fatigue or is it just me? (Perhaps just those of us who promised to post a blog on the subject every week? It … Continued
Jim engineers Glen’s demise in The Apprentice advertising sales task So, Jim survived the chop. Again. He either truly has the luck of the Irish or he’s Lord Sugar’s secret love child and therefore untouchable. In my opinion he was … Continued
More Apprentice Inspired Tips for Small Businesses Week 3 in the Apprentice saw the now familiar buying task. Their job was to buy a specific list of items, negotiating the best price possible. As the tasks have all been designed … Continued