An Olympic Perspective
Can you see the bigger picture in your business? This weekend I was lucky enough to be at the London 2012 Olympic Games. We had an amazing time and I could describe to you in detail the minutiae of the … Continued
EC Credit Control: Digital Strategy
Client: EC Credit Control Project: Digital Strategy Activity: Optimised web copy, blog development, client e-newsletter EC Credit Control offers bespoke terms and conditions of trade and debt recovery services. Having accumulated a sizeable database of opted in contacts, the company … Continued
PIR Energy: Literature
Client: PIR Energy Ltd Project: Literature Activity: Corporate flyers and presentation folders PIR Energy Ltd is an energy management consultancy formed from 3 separate companies – Gener8 Now, Gener8 Solar and DPR Installations. The name PIR is based on the … Continued
Northern Utility Brokers: Brand/Literature
Client: Northern Utility Brokers Ltd Project: Brand and Literature Activity: Create new brand identity, company brochure and stationery Despite dealing with large blue chip corporations, Northern Utility Brokers‘ (NUB) brand had remained unchanged for many years and was created by … Continued
Forward Ladies: Hub Website
Client: Forward Ladies Project: The Forward Ladies Hub Activity: Resource hub and blog Forward Ladies is a support network for professional women based in Leeds but supporting thousands of women across the north of England, Scotland, London and the Midlands. … Continued
Sarah Braves the Wild Waters of Wakefield…
Swim for All event in aid of Macmillan Cancer Support … Yes it’s that time of year when I announce my annual charideeeee endeavour! Having done countless Race for Lifes and last year’s Midnight Walk I have set myself a … Continued
The Comeback Blog
Forgive me blog readers for I have sinned; it has been *ahem* quite some time, OK flipping ages, since my last blog… “Keep your content up to date, fresh and interesting through your blog and news pages. Update weekly if … Continued
Client Testimonial – Forward Ladies
“I enjoyed working with Sarah, who brought fresh thinking, clarity and commercial insight to our business. Sarah adopts a pragmatic and grounded approach to marketing and communications, which was refreshing and added real value to our business. On a personal … Continued
A Hat Trick of New Sites Launched
3 new client sites that I have been involved in have recently all launched within a few days of each other. All are for quite different clients with their own objectives but each driven by great content, effective SEO and … Continued
Maintaining Customer Loyalty: why you need to be attentive to stay retentive!
At a basic level in business you need to do two things to survive: attract new customers and retain the ones you already have. When competition is fierce and markets are shrinking the latter becomes doubly important and because it … Continued